Straight to the point; If you are not focusing on value-based outcomes you are a feature factory! As such you are likely thinking inside-out, at a big risk of having a large empathy gap between the customer and your product. The economics behind not building products users do not want, need not be quantified.
Do you ever wonder how some companies seem to be able to launch new products to consumer effortlessly fast, and scale quickly to meet the demand without disruptions? How can Netflix deploy several product updates daily, Spotify can stream terabytes of audio files per hour, Or how facebook users can upload millions of pieces of content per minute, yet systems are able to meet the demand without ever breaking, or being 'down for maintenance'? They must have massive Ops team managing alien technology that is far ahead of your IT? Right?
Developing digital products in 2018 is so effortless, your existing team can do it. Gone are the days when you had to lease expensive data center racks, hire a team of Ops engineers to manage it, Pay double for failover redundancy, Pay triple to increase capacity, and wait many months to complete it.
Yes, this is an operating expense, but if you can cut your bill by two thirds, would you do it? After all, you do want to secure steady growth of your products in a most cost-effective and effortless way possible…
The IoT space is vast and ever expanding, with connectivity technology and services becoming more affordable, any device can be connected, from disposable language trackers to cars and freight ships. I've spent 3 years so far building applications in the Internet Of Things space. Let's take a look at what I have learned.